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Search Engine Optimisation training course
On this Beginners search optimisation training (SEO) course. You will learn what is possible to achieve with SEO and be more aware of issues that can affect the position of your website and where it places itself in the search engine results.
By understanding what you need to do to your website you will achieve higher rankings for your website which will include link building and Social Media marketing.
This introduction course will leave you with the knowledge of what you need to do to fix any issues that your website may currently have which is preventing it from appearing in the search engines. You may not be able to make all the changes yourself but you will be more armed with the knowledge of what you need to do and be able to give direction to someone that can make those changes.
Who should attend”] If you are a business owner and have a website and have never optimised your site or cannot find your site in any search engines, then you should attend. This course will help you to understand what can affect the position of your website and why you cannot find your website in search engines.
What will the course cover”] On this course you will analyse your own website content and your social media channels, if you do not use social media, you will analyse those channels available to you and choose one to use as your offline optimisation
What is Search Engine Optimisation” SEO is when your website has been Optimised for your products or services to be found on-line. By optimising your site, customers will be able to find your company within the search engines which include Google, Yahoo, Bing etc but the main search is still Google.
SEO takes time and requires work to keep your site in front of your first customers, you need to make the commitment to do this after attending this course. Don’t be fooled by companies offering you a first-page google listing, learn how to do it for yourself and take more control.
SEO includes; onsite SEO and Offsite SEO. Onsite includes the content on your site and off-site includes items such as; links from other websites, quality one-way links you want to attract, Social media, LinkedIn, Facebook, Twitter. The mix is now roughly 50% on-site SEO and 50% off-site SEO.
What is possible to be achieved the First page is what everyone wants, but the second page will still bring you business so by working on your own site you will have control of where you appear. Picking the correct keyword phrases can make all the difference and help your future customers find you.
The first or second page is achievable through hard work on your content on-line and your offline social media channels. If you take time to do your research and choose your direction then you will achieve better results. You will be put in the position of your customers and spend time thinking of what they will be searching for online enabling you to pick the correct terms to use on your website.
What is the cost of the Course Just £79 per person (Book the Early Bird for just £59 per person) for a 3-hour workshop concentrating on your website, enabling you to work through your website and make changes for better optimisation. You will leave with a clear idea of what needs to be done to get your site a better ranking in the search engines.
Where is the SEO course held
The 3 hour beginners search engine optimisation course is held online on various dates or outwith lockdown our courses are held in Berkshire at various venues on various dates. Call or email for more information, email to Book your place today